Global Footwear & Leather Stocks Pulse Week 13, 2026
Week Ending March, 27, 2026
The global footwear and leather sector experienced mixed performance last week amid shifting consumer sentiment, leadership changes, peer earnings spillover, and broader market dynamics. While select stocks like Puma and Crocs posted solid gains driven by positive industry signals, others faced pressure from leadership transitions and profit-taking. This analysis covers the top 10 gainers and top 5 losers among major global players (primarily US-listed and key ADRs with verifiable data), including weekly returns (close-to-close from March 20 to March 27, 2026), YTD returns (January 1 to March 27, 2026), and key reasons. Data sourced from Polygon market aggregates and cross-verified news.
Top 10 Gainers in Global Footwear & Leather Stocks (Week of March 23-27, 2026)
| Rank | Ticker | Company | Week Return (%) | YTD Return (%) | Reason for Gain | Source Link |
|---|---|---|---|---|---|---|
| 1 | PUMSY | Puma SE (ADR) | +7.56 | -5.84 | Strong spillover from ANTA Sports’ robust annual results (13.3% revenue growth in China sportswear); boosted investor confidence in global peers | Investing.com |
| 2 | CROX | Crocs, Inc. | +4.96 | -8.52 | Sustained momentum from strong value perception post-Q4 earnings beat and upbeat 2026 outlook; positive analyst notes highlighted resilience | Yahoo Finance / Zacks |
| 3 | SHOO | Steven Madden, Ltd. | +4.02 | -21.54 | Core footwear revenue surged 29.4% YoY with Kurt Geiger acquisition contributing meaningfully; earnings beat expectations | Yahoo Finance |
| 4 | BIRK | Birkenstock Holding plc | +2.55 | -18.15 | Rebound trading amid positive B2B channel strength from recent Q1 results; broader sector rotation into premium casual footwear | Business Insider Markets |
| 5 | VFC | VF Corporation | +0.74 | -9.69 | Ongoing transformation progress (margin expansion, debt reduction) and recent 5%+ weekly rebound signals investor confidence in recovery | Simply Wall St |
| 6 | WEYS | Weyco Group, Inc. | -0.16 | +4.65 | Relative stability with minor tariff-related tailwinds for domestic-focused brands; limited downside in volatile week | Yahoo Finance Sector |
| 7 | WWW | Wolverine World Wide, Inc. | -0.69 | -13.34 | Steady performance in work/leather boots segment amid limited negative catalysts | Yahoo Finance |
| 8 | ADDYY | Adidas AG (ADR) | -1.03 | -22.86 | Mild decline but held better than peers due to strong DTC growth in prior results | Yahoo Finance |
| 9 | COLM | Columbia Sportswear | -1.12 | -2.53 | Outdoor footwear resilience offset minor broader market pullback | Yahoo Finance |
| 10 | NKE | NIKE, Inc. | -1.91 | -18.82 | Minor dip despite brand strength; ongoing repositioning in key categories | Yahoo Finance |
Top 5 Losers / Weakest Performers in Global Footwear & Leather Stocks (Week of March 23-27, 2026)
| Rank | Ticker | Company | Week Return (%) | YTD Return (%) | Reason for Loss | Source Link |
|---|---|---|---|---|---|---|
| 1 | ONON | On Holding AG | -13.99 | -31.01 | Sharp drop after announcement that CEO Martin Hoffmann will step down (effective May 1); co-founders to take Co-CEO roles, raising execution concerns | Investing.com / Motley Fool |
| 2 | DECK | Deckers Outdoor Corporation | -6.35 | -11.93 | Profit-taking after earlier strength in HOKA/UGG; no major negative news but broader sector rotation | Yahoo Finance |
| 3 | BOOT | Boot Barn Holdings, Inc. | -5.48 | -20.04 | Post-Q3 momentum fade amid guidance digestion and retail sector caution | Yahoo Finance |
| 4 | RCKY | Rocky Brands, Inc. | -2.84 | +32.23 | Mild pullback in work/leather footwear segment despite solid YTD | Yahoo Finance Historical |
| 5 | CAL | Caleres, Inc. | -2.70 | -14.78 | Post-earnings consolidation after Q4 beat and FY26 guidance; some profit-taking | Motley Fool |
Top 5 Gainers: Detailed Trends & Latest News
Puma ADR Surges 7.56% on China Sportswear Peer Strength
Puma (PUMSY) led global footwear gainers with a robust 7.56% weekly gain, extending its recovery amid positive sector sentiment. The surge was directly tied to ANTA Sports’ strong 2025 results (13.3% revenue growth and 15% operating profit rise in China), signaling resilient demand in key Asian markets where Puma maintains significant exposure. This peer validation boosted confidence in European sportswear names despite ongoing tariff and currency headwinds. Year-to-date, Puma remains down modestly, but last week’s momentum highlights improving investor appetite for growth-oriented brands. Latest news underscores Puma’s positioning in a competitive landscape where Chinese players’ strength often lifts global peers.
Crocs Delivers 4.96% Weekly Gain on Value Stock Momentum
Crocs (CROX) climbed 4.96% as investors continued to reward its resilient direct-to-consumer model and strong 2026 earnings outlook issued earlier in the year. The stock’s value appeal—highlighted by analysts noting attractive forward multiples amid stable demand for signature clogs and casual footwear—drove buying interest. Despite a softer YTD, the week’s performance reflects sector rotation toward defensive consumer names. No major negative catalysts emerged, allowing Crocs to outperform amid mixed retail sentiment. Company updates emphasize international DTC strength and inventory discipline as key tailwinds heading into Q1.
Steven Madden Gains 4.02% Following Footwear Revenue Beat
Steven Madden (SHOO) posted a solid 4.02% weekly advance, fueled by its recent earnings report showing 29.4% YoY core footwear revenue growth and meaningful contributions from the Kurt Geiger acquisition. The beat exceeded guidance and underscored brand strength in lifestyle and fashion footwear. While the stock has faced some post-earnings volatility earlier, last week’s rebound signals renewed optimism. YTD remains challenged, but the trend points to margin recovery and growth potential through 2028. Analysts continue to highlight undervaluation relative to projected earnings power.
Birkenstock Rebounds 2.55% with B2B Channel Momentum
Birkenstock (BIRK) advanced 2.55% in a week of selective buying in premium casual footwear. Recent Q1 results highlighted 18% B2B revenue growth and DTC penetration gains, supporting the rebound from earlier lows. The stock’s performance reflects investor focus on its iconic brand resilience amid tariff pressures. Though YTD is negative, the weekly uptick aligns with broader rotation into established names with strong full-price selling. Latest trading data showed intraday strength, indicating sustained interest in Birkenstock’s European and APAC exposure.
VF Corp Edges Up 0.74% Amid Transformation Progress
VF Corporation (VFC) eked out a 0.74% gain as its multi-brand portfolio (including Vans footwear) benefited from ongoing cost discipline and debt reduction. Recent commentary on margin expansion and strategic repositioning helped stabilize the stock. The modest weekly advance comes against a challenging YTD but signals building confidence in recovery. VF’s leather and casual footwear lines continue to show resilience in key channels. Investors appear to be rewarding steady progress amid sector volatility.
Top 3 Losers: Detailed Trends & Latest News
On Holding Plunges 13.99% on CEO Leadership Shakeup
On Holding (ONON) was the week’s biggest loser, dropping 13.99% after announcing CEO Martin Hoffmann’s departure effective May 1, with co-founders stepping into Co-CEO roles. The move, following strong 2025 results, triggered investor concerns over execution stability during global scaling. The stock hit new lows, amplifying YTD weakness. This leadership transition marks the second major C-suite change in a year, prompting reassessment of the “Dream On” strategy. Despite record sales, the market reaction underscores sensitivity to governance shifts in high-growth footwear names.
Deckers Outdoor Falls 6.35% on Profit-Taking Pressure
Deckers Outdoor (DECK) declined 6.35% amid light profit-taking following earlier HOKA and UGG strength. No company-specific negative news drove the move, but broader sector caution and rotation weighed on the stock. YTD performance remains soft despite solid brand momentum. Analysts continue to view Deckers favorably long-term, but near-term sentiment favored defensive plays. The week’s action highlights typical post-earnings digestion in premium outdoor footwear.
Boot Barn Drops 5.48% Following Guidance Digestion
Boot Barn (BOOT) fell 5.48% as investors digested Q3 results and updated FY2026 guidance amid retail sector caution. While growth remains robust (17-18% sales outlook), the stock pulled back from recent highs. YTD weakness persists, but the brand’s western and work footwear focus offers long-term appeal. The decline reflects typical post-earnings consolidation rather than fundamental issues.
Top Global Footwear & Leather News (March 23–27, 2026)
Puma Shares Jump on ANTA Sports Strong Results
Puma gained over 6% as ANTA reported 13.3% revenue growth and record market share in China, signaling positive spillover for global sportswear peers amid recovering Asian demand.
Link
On Holding Stock Falls 10% After CEO Exit Announcement
Shares plunged as long-time CEO Martin Hoffmann steps down; co-founders assume roles, raising questions on stability despite record 2025 sales.
Link
Shoe Carnival Reports Q4 Results and Rebrand Plans
Retailer posted mixed Q4 but outlined Shoe Station transition and 2026 guidance reset; stock reacted to outlook softness.
Link
VF Corp Shares Rebound on Transformation Update
Parent of Vans and other footwear brands highlighted margin gains and debt paydown, supporting modest weekly recovery.
Link
Crocs Highlighted as Strong Value Play
Analysts reaffirmed Crocs’ appeal citing resilient DTC sales and 2026 outlook, contributing to weekly gains.
Link
Steven Madden Footwear Segment Beats Expectations
Core revenue up 29.4% YoY with acquisition lift, driving positive sentiment into the week.
Link
Adidas Full-Year Results Detailed
DTC growth of 14% noted, with 2026 guidance slightly below expectations but still supporting brand resilience. Link
Boot Barn Updates FY2026 Store Openings and Sales Outlook
Plans for 70 new stores and 17-18% growth reaffirmed, though stock saw consolidation.
Link
Caleres Posts Q4 Beat and FY26 Guidance
Footwear retailer expects profit growth; shares stabilized after initial surge.
Link
Hoodrich Launches US Footwear Line at JD Sports
Streetwear brand’s debut collection hits stores, expanding accessible fashion footwear options.
Link
Conclusion
Last week’s action in global footwear and leather stocks underscores the sector’s sensitivity to peer news, leadership stability, and earnings quality amid economic uncertainty. Gainers benefited from positive spillovers and brand resilience, while losers faced company-specific headwinds. Investors should monitor upcoming Q1 reports and tariff impacts for further direction. Data as of March 28, 2026 close.
Check Previous week News : Global Footwear & Leather Stocks Pulse for Week 12, 2026
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